Posted by Adam Black,
Monday, September 27, 2010
The new brochure has been mailed and we are thrilled with the look and feel of it. So much new product and so much new photography ……its fantastic after so much hard work to see the brochures in the stores and being mailed out in such volumes. The children’s brochure is on its way to the printers…and again is a quantum leap forward in terms of offer and clarity of offer. It should be in the stores in two weeks time….. The brochure has had an immediate impact on the sales of linen and bedding. Last week we set a sales record….with old and new ranges selling equally well. We have introduced Sofa beds into the range this autumn and already had our first sales…..watch this space to see which category we tackle next!